Trust Audit — Engage or Fade

Baron Carr · Engage or Fade · 2026

TRUST

Audit

Most community media organizations have never once asked their audience what it needs.

They publish anyway. That's where trust dies.

The Engage or Fade Trust Audit scores your organization across 8 categories of community trust — and tells you exactly what to fix, in 30 days or less.

Built on 25 years inside Black community media by Baron Carr, founder of Global Harlem.

Free · 5 minutes · Specific action plan included

Engage or Fade

Step 1 of 2

Your Organization

Tell us who you are and share some of your recent content. The more specific you are, the more precise your Trust Score will be.

Organization Name & Community You Serve

Organization Type

City or Region You Serve

Used to benchmark your score against similar organizations in your region.

Your Recent Content

Paste transcript text, newsletter copy, or recent social posts. Aim for content from the last 30 to 60 days. The more representative the sample, the more precise your score will be.

Engage or Fade

Step 2 of 2

The Self-Assessment

Be honest. This is not a test. It is a mirror. The more truthful your answers, the more useful your Trust Score will be.

Your Trust Score is ready.

Where should we send your results?

Join 200+ community organizations building audience trust.

First Name

Email Address

Your content is used only to generate your results. It is never sold or shared. By unlocking you will receive the Engage or Fade newsletter — unsubscribe anytime.

Analyzing Your Trust Signals

The Engage or Fade framework is scoring your organization across eight categories of community media trust.

Reading your content

Scoring community listening & clarity

Measuring transparency & representation

Calculating your Trust Score

Writing your action report

Engage or Fade

COMMUNITY TRUST SCORE

—

out of 100

E.N.G.A.G.E. — Eight Category Breakdown

What Is Working

Three Priority Actions

Your 30-Day Plan

What We Found In Your Content

Share Your Score

This audit is an AI-assisted framework assessment based on submitted content and self-assessment scores. Results reflect the information provided and are intended as a strategic tool, not a professional accreditation. The Engage or Fade framework is proprietary methodology developed by Baron Carr. © 2026 The Baron Carr Company, Inc.

The score is the starting point.

The full Engage or Fade Audit is a four-hour workshop with Baron Carr — a written diagnosis, a team action plan, and a 90-day check-in. For organizations serious about building community trust.

Book the Full Audit

Audit Already Completed

You have already taken your Trust Audit.

Your next audit will be available in 90 days. Organizations that retake the audit after doing the work show an average improvement of 12 to 18 points.

Book the Full Workshop

The full Engage or Fade Audit is a four-hour session with Baron Carr. Your score becomes the starting point for a written action plan and 90-day check-in.